Most new business ideas are presented to the business community after many years of research has been done to support their premises. Credibility is judged based on the amount of verifiable data that exists in support of their theories.

The concept of Purposeful Behavior is not new. Many people have talked around this subject, but we are not aware of any research that directly supports these premises. For these concepts to gain wide acceptance in the business community, we will need hard data to support them.

Therefore, the Foundation will encourage research in the following ways:

1. It will undergo an extensive search of all current or ongoing research covering related areas and make this date available to those who are interested in pursuing similar research
2. It will seek out academicians who are interested in pursuing related areas of research and encourage and or support their efforts
3. It will pursue an ongoing research project to analyze common characteristics of the Purposeful Companies listed on our website.
4. It will pursue an alliance with a reputable institution that wants to lead this effort